Linking marketing activity to your website is the key. For small business this is a challenge and if you don’t have the knowledge or the skill set it becomes difficult or expensive. Here are my 4 steps to getting your website to pay its way: –
- First a website this doesn’t need to be over complicated.
- Optimise the website for the search engines this should be done hand-in-hand with step 1 but can be implemented later.
- Set up a social media presence
- Be prepared to receive sales enquiries.
To read more about how I can help, see Digital Marketing